MANUEL BLANCO

The “Fearless” album

Decca

Life is of the brave and no doubt Manuel Blanco is. Winner of the prestigious international ADR competition in Munich, he is one of the most talented and internationally renowned trumpeters. It is an “enigma” as defined by the prestigious Reinhold Friedrich and his first album for DECCA is a full-fledged statement of intent in which he presents the most difficult works of the repertoire, within reach of very few.

Therefore, for the global positioning of the artist and also as a name for this first album, we created the concept “Fearless” and developed it with both a creative session and a portrait one. As for video, we played with the analogy of the creation of a trumpet (filmed at the Buffett factory in Germany) in order to explain the birth of this new classical music star.

Creation

Strategy
Creativity
Production

Date

2017

EPK